6 tips to protect your brand on social media




Given the number of businesses popping up every year fast, it is important to create a separate brand network to set themselves apart. Creating a strong brand is critical to the business. The last thing you want is to find out that someone is using the same name that was used already. So, take these 5 steps to protect your trademark and logo.

Intangible property rights. They could include patents, trademarks, copyrights, artwork, design, literature, logos, trademarks, confidentiality, trade secrets and another establishment. The owner of the trademark rights, for example, can give the brands competitiveness as it is for the exclusive use of the intellectual property rights to use the trade name for a specified number of years. It prevents competitors from increasing the goodwill generated from the brand's trademark. The following tips will help you protect your brand:

1) know the difference between registration and tracking your business

Business owners make the mistake of confusing business with the commercial rights to the mark. Just because you register your business name, does not automatically mean that you are a trademark owner the right to name or that others do not use the same or similar names.

To prevent your name from others who want to use the same or similar names, you will need to register a brand in the territory. The owner of the registered trademark rights in the name. With the registration of a trademark, business owners then another entity can sue for trademark infringement. Trademark owners should continue to abuse for using the same or similar names cause confusion as to the source of goods or services. Read more about the trademark here:

2) the assumption that a registered trademark rights

Registering a domain that does not give you the right to serve business or badges. Be careful to make this assumption. Please check your brand first before registering domain names.

3) Do try because on your trademark or brand name

Before deciding on a name, do your due diligence and check to make sure the brand of your proposed product or service that does not infringe the rights of any third party. It is important to check the domain name, business name and trademarks, all at the same time. Just because a domain name

4) Registered trademark for the name of the company, product / service brand names, and slogans

Trademark registration for the name of your company is important and the first thing business owners themselves can do. However, many business owners have stopped there and not think about the registration of their products or slogans. Likewise, it is important to prevent any slogans, logos or the name of a product that can be called unique. Otherwise, you may run into problems down the road.

5) establish policies and intellectual property strategy for your trademark

It is important to document all the brands with evidence of the use of the trademark in commerce, in the event an unprecedented challenge by a third party. Business owners should keep the bill revenue model and what products will demonstrate the use of the trademark, and the date was used for the first time. Always ensure that you have properly labeled, and update files on a regular basis.

6) Keep track of expiration dates and continuing for your trademark

Make sure you have a tickler system or the audit, which will remind you when your trademark is about to expire, so you can renew. It is important in securing the trademarks, registered your brand or you can lose them. In addition, competitors of the police Yi trademarks or others who may have similar characteristics to those. You can do it yourself or have a law firm that makes you review notices of new brands in the Journal brand.